Tom Brady plugs brand by tweeting pic in his underwear originally appeared on NBC Sports Boston
Tom Brady already has a new career post-retirement: Underwear modeling.
The 45-year-old star took to his social media on Monday, less than a week after announcing his NFL retirement, and posted a selfie where he stripped down his brand's underwear line.
Back in June, Brady promised on his Twitter account that he would recreate a few promotional photos from a BRADY brand marketing campaign that highlighted the line’s underwear collection if he raked in 40 thousand likes on his Tweet. Well, fans came through and Brady had to deliver.
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So when the company reminded Brady of the promise and he delivered, the picture immediately went viral and sent Twitter into a frenzy.
Brady made sure to get confirmation from former teammates Julian Edelman and Rob Gronkowski if he was doing it right. Gronkowski has also posed in a pair of BRADY undies for the brand.
This isn't the only business venture that Brady boasts in his career. He also has TB12, Autograph and a highly lucrative 10-year $375-million deal with Fox Sports.
The "BRADY" underwear is currently live on the brand's website in seven different colors for $20.
